Pink Icing Without Food Coloring

What must a mother do when her child has an option for a big, fancy cake with cartoon characters and chooses a Mommy-made cake? Well, here "mommy made" means somehow making a chocolate cake "with pink frosting" that has no crazy dyes.

As primates, oh heck...as animals, we get a wealth of information from color. Color can tell us if a tomato is ripe or not. Color can tell us that the pear has gone south. Studies show that we respond to color even more than actual flavor, which is why the best chefs know you "taste" a dish with your eyes first...food appeals to all the senses.

Back before chemistry entered the mix, food was colored only with natural dyes. Depending where you lived (and the season), you might use beets, turmeric, blueberries, flower petals...things like that. In modern times, food dyes are often bright and appealing and also often dangerous. It's hard to be a parent these days without at least hearing of the many ills associated with artificial food dyes, especially the very-common FD&C Red 40.  Almost everyone knows least one other parent who swears it turns their otherwise normal child into a little demon from the ninth level of Hades.

All that said, I don't generally disallow a treat just because it has some artificial dye. If a friend offers Skittles or M&Ms I will probably indulge and allow my kids to do the same. I even make Strawberry Jello at least once a year, though I am planning to use Mary Jane's ChillOver (vegan!) from here on out, so some red icing on a cake is no big deal, right?

Well, it's one thing to buy it or accept it and another to willingly and purposefully inject this stuff into something your child has requested.  Enter the googletubes: how do you make pink icing without food coloring?

I found several suggestions for raspberries and strawberries, along with admissions that the color was quite weak. Finally I settled upon trying dried hibiscus and beet root powder. I've taken some pictures to show the difference.

Here is the "pink" hibiscus butter mixed with sugar. My butter looked quite pink after simmering and straining. It was dotted with pink after cooling, and a lovely pink after it warmed back up and I stirred it. But when mixed with sugar, the pink was barely visible. It was a lot of work with no visible result.

Inclusion of beet root powder changes all! I added some cream cheese to my hibiscus butter/sugar mix to even out the already-pasty color (just in case, then added 1 TBSP beet root powder. I was impressed! The picture here shows a pink plastic cup to help gauge the pinkness that first TBSP. More powder = more pink. Yes, at this point I did realize it was just as easy as simply adding red food coloring! I was still nervous about possible flavor issues, so made juice from smushed strawberries and added that to thin the icing vs.using water or milk. I tasted with/without and it really doesn't matter, but the berries add a lovely, juicy note to the icing, so I consider them well worth the minimal trouble invested.

Here's the final result. It looks very pink and tastes even better. Pinkalicious!!

Very Pink Buttercream+Cream Cheese Strawberry Frosting
1/2 c unsalted butter (you can infuse with hibiscus, or just skip that step), softened
8 oz low-fat cream cheese, softened
3 1/2-4 cups confectioners sugar
1-3 TBSP beet root powder
strawberries/raspberries to mash for juice (1-3 TBSP rec)

Sift together 3+ cups sugar and 1.5 TBSP beet root powder and set aside. Cream together the butter and cream cheese and add in the vanilla. Carefully add the sugar in batches, mixing well after each until the icing is soft, fluffy and evenly-colored each time.Add more beet root powder to achieve desired color. If the icing is very stiff, mash berries against sieve and add the juice to thin/flavor.

Enjoy!